Westfund Launches Westfund+: A New Way to Stay Healthy, Supported, and In Control of Your Health
Lithgow, NSW: Westfund Health Insurance is proud to announce the launch of Westfund+, a new app designed to give members more ways to stay healthy, more support, and more time for what matters. Built for the Westfund community, Westfund+ offers a simpler, more accessible way to manage health.
Westfund+ is all about making health management easier. Whether you’re keeping up with routine health checks, finding health services near you, or looking for ways to get more from your cover, this app puts everything you need right at your fingertips.
Key features include:
· Annual health check-ups at participating pharmacies
· Health check reminders when you need them
· Pro tips to get more out of your cover
· Explore mental health pathways & connect with Westfund partners
· A preventative health plan built for you
In a nod to Westfund’s origins in the Central West, members located in this area are among the first to try out the new app, said Westfund’s Chief Executive Officer Mark Genovese.
“Westfund+ is designed for our members, by a team of health experts who understand the unique challenges of accessing healthcare, particularly in regional communities.”
“This app is a step forward in ensuring our members can focus on preventative care and get more value from their membership with Westfund,” he said.
Why Westfund+ Now?
Westfund+ was created in response to key findings from Westfund’s Regional Gap Report, which underscored an urgent need to shift towards proactive, preventative healthcare in regional Australia. The report revealed that regional communities face higher risk factors and a greater prevalence of chronic conditions, compounded by significant access barriers that delay essential care.
With 9 out of 10 preventable deaths linked to chronic diseases, the need for personalised support and improved preventative care in regional Australia has never been more urgent.
"Regional areas face a heavier health burden, with higher rates of chronic diseases like diabetes, respiratory conditions, and cardiovascular issues," said Liz Casmiri, Chief Health Care Services Officer.
"Westfund+ empowers members by helping them better understand their health, connecting them to the most relevant benefits, and guiding them to the right providers.”
“Our goal is to make health management simpler and more accessible for everyone," she said.
Westfund’s Chief Customer Officer, Anna Maltabarow, echoed these sentiments.
“Annual check-ups and preventive screening may seem simple, but they can be life-saving,” she said.
“Taking care of your body and mind—by eating well, staying active, getting vaccinated, and scaling back risky behaviors—will keep you healthier for longer. With Westfund+, we’re empowering members to take these small but important steps toward building healthier habits and achieving their health goals," said Ms Maltabarow.
While excited to launch the app, the Westfund team are already to looking to the future to bring improvements and greater functionality.
“We’re already planning for more seamless integrations with our partners and providers as well as better tools for tracking benefit limits, usage, and gap estimates. “We’re looking forward to taking on our members’ feedback to continue building the best experience we can for them,” said Ms Maltabarow.
Westfund+ is available for Westfund members to download now on the App Store and Google Play.